320 Things to Know About Managing an Advertising Company

This comprehensive reference book offers readers a wealth of information about managing an advertising company. From industry-specific jargon to tips for maximizing productivity, this text is an indispensable resource for both new and seasoned advertising professionals.

The book covers a wide range of topics, including the intricacies of different advertising mediums, the importance of effective communication within a team, and strategies for managing client relationships. Whether you're looking to start your own advertising business or hoping to sharpen your skills within an existing company, this book is an essential tool for success. With clear and concise definitions for hundreds of industry-specific terms, it is a must-read for anyone looking to navigate the complex and ever-changing world of advertising.